When a website receives organic HITS then it will be helpful in improving its search rankings. If the PPC campaigns runs give the visits similar like organic visits then sure it will help increasing the SEO process.
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Does PPC help SEO?
Posted 17 July 2016 - 07:33 AM
My short answer is technically No. However if you are using keywords in your campaign that you already rank well for in the organic results then this may have and effect of moving visitors that you many have gained naturally to paid visitors.
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